Yard signs are an excellent and inexpensive way to draw people to your neighborhood blog. They attract instant attention and can maintain their ‘newness’ and ‘visibility’ by being moved frequently.
Making Your Sign Work For You
Implement these tips to get the best possible results from your signs.
• Bold, short copy will ensure that both pedestrians and drivers have an opportunity to read your sign.
• Do not place your real estate logo on the sign or the stand. Farming with blogs is about building relationships. Logos and company names will lead people to believe that your blog is only an ad.
• Include a flyer or business card box and print simple pieces showing the name and web address of your blog.
• Ask neighbors if they'll let you place a sign in their yard. Let them know how long you would like to leave it (usually a week) and be sure to pick it up at the agreed-upon time.
• Weekends are generally very busy times for real estate open
houses. Place your signs near those directing people to open houses. Individuals looking at homes are already interested in the neighborhood and will definitely be interested in a web site giving them a more intimate view of the area.
• Appeal to a specific neighborhood interest. A Crime Watch and sections featuring yard sale notices are always popular.
Make Sure Your Blog Has The Right Components
Well positioned signs will send people to your blog. At that point, it’s up to you to make sure that they have plenty of enticing reasons to have information sent to them. A properly constructed neighborhood blog will do just that.
For step-by-step instructions on farming a community using blogs, check out the most complete software available.